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Sean Libin, vice president of Canwest Productions, which runs the show, wouldn't reveal if the Taboo event was going to be brought back to Abbotsford.
Canwest cancelled the sex show in Abbotsford three weeks ago citing restrictive liquor laws and flack from the fundamentalist Christian community.
The Taboo show had been scheduled at Tradex starting March 29.
It would have been the fifth year the adult-only event had come to Abbotsford, often described as the Lower Mainland's Bible Belt.
Canwest received a lot of public feedback since withdrawing the show from Tradex on Feb. 9., Libin said.
"We're going to make an announcement regarding the future of the show in the Fraser Valley and use the opportunity to speak to the reaction we've seen from the community since we announced we were pulling the show," he said.
"It's opened up an intense public dialogue on both sides."
The decision spurred a lot of Facebook and Twitter activity and the production company got more than 100 e-mails from people asking it to reconsider the decision, Libin said.
"We already knew there were vocal critics of the show . . . but we have discovered in the last couple of weeks that a lot of people are happy to come to the show and are very upset we were pulling out."
Canwest had wanted a roaming liquor licence, to allow patrons to move about the sex show with a drink in hand as they do at the event in seven other Canadian cities.
The company also said the sex show had gotten "push-back" from an increasingly vocal group of Christian fundamentalists, led in large part by former Abbotsford mayoral candidate Gerda Peachey.
Peachey rejected the notion her objections to Taboo at Tradex had forced the show out of town.
She wasn't part of, or aware of, any organized, large Christian movement to block the sex show, she said.
Peachey felt the cancellation was due to the lack of the desired liquor licence and that the market for the sex show, recently held in Vancouver, was saturated.
She suspects Canwest is coming to town to announce the show's return to Abbotsford.
"I'm not surprised. They never really left," she said.
"If they aren't coming back, why would they come all the way here?"
Peachey said she didn't call for the cancellation of the show, but for the city implement minimum standards of decency for the events at buildings owned by the public.
"They paint people like me as prudes . . . for not marring, sullying or cheapening something God has given to humanity," she said, adding events in private venues aren't her affair.
The City of Abbotsford has stated it has a policy not to interfere with the events operators at Tradex and the Abbotsford Entertainment and Sports Centre book at the venues.
Canwest officials will speak, as will representatives from the show's exhibitor community and some Fraser Valley residents, said Libin.
Abbotsford psychologist, sex and marital therapist Dr. Lyne PichŽ, who runs seminars at the Taboo show, will also be speaking.
Members of the public are welcome to attend the Canwest announcement scheduled for Thursday, March 1 at 11 a.m. at Tradex, 1190 Cornell Street, said Libin.